News & Updates: Newsroom

RTA Media Advisory

 

June 17, 2009

 

Dump the Pump

America’s transit authorities

make united pitch to commuters

 

What:

Fourth annual national Dump the Pump Day, organized by the America Public Transportation Association (APTA), to encourage work-trip commuters to make the switch from driving to riding by jumping on a train or bus. Locally, the Greater Cleveland Regional Transit Authority (RTA) is reaching out to Northeast Ohio commuters through

·                  The deployment of street teams dressed as super heros

·                  Leaving spray chalk messages near parking lots

·                  Transforming a metered parking space downtown into a green oasis

·                  Creating an online carbon footprint calculator.

 

Who:

• Joseph Calabrese, CEO & General Manager, RTA
• Street Team Super Heroes
• Northeast Ohio commuters

 

When:

• 2:30 p.m. Thursday, June 18, 2009

 

Where:

• Lakeside Avenue at Mall B
• Static green parking space
• Photo Opportunity: noon – 1:30 p.m.

Also

• Super Hero Street Teams at various locations downtown, with a photo opportunity from noon-1:30 p.m.

 

FOR MEDIA INQUIRIES ONLY:

• Jerry Masek, RTA, 216.566.5211
• John McCauley, Brokaw Inc., 216.685.4529 or 440.263.3964